Privacy Policy

1. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us, including:

• Business contact information (name, email address, phone number, company name)
• Account credentials and authentication details
• Payment and billing information
• Communication preferences and settings
• Technical support requests and correspondence

Usage Information

We automatically collect certain information when you use our services:

• Device information (device type, operating system, unique device identifiers)
• Network information (IP address, mobile network information)
• Usage analytics (message delivery statistics, engagement metrics)
• Log data (access times, pages viewed, time spent on pages)

RCS Messaging Data

In connection with our RCS messaging services, we may collect phone numbers, message content for delivery purposes, delivery receipts, and engagement data such as read receipts and interaction metrics.

2. How We Use Your Information

We use the collected information for the following purposes:

• Providing and maintaining our RCS messaging services
• Processing transactions and managing your account
• Sending service-related communications and updates
• Improving our services and developing new features
• Ensuring security and preventing fraud
• Complying with legal obligations and regulatory requirements
• Providing customer support and technical assistance
• Conducting analytics to understand service usage and performance

3. Legal Basis for Processing

We process your personal information based on the following legal grounds:

• Contractual Necessity: To fulfill our contractual obligations and provide our services
• Legitimate Interests: To improve our services, ensure security, and operate our business
• Consent: Where you have explicitly agreed to specific processing activities
• Legal Compliance: To meet our legal and regulatory obligations

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who assist in delivering our services
• Mobile Network Operators: As required for RCS message delivery and verification
• Google/RCS Platform: For message routing and delivery through the RCS Business Messaging platform
• Legal Requirements: When required by law, court order, or government authorities
• Business Transfers: In connection with mergers, acquisitions, or asset transfers
• Protection of Rights: To protect our rights, property, or safety, or that of others

We do not sell your personal information to third parties for their marketing purposes.

5. Data Security

We implement appropriate technical and organizational measures to protect your information:

• Encryption in transit and at rest for sensitive data
• Secure data centers with access controls and monitoring
• Regular security assessments and vulnerability testing
• Employee training on data protection and confidentiality
• Compliance with industry standards including ISO 27001

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Account information is typically retained for the duration of your business relationship with us and for a reasonable period thereafter. Message data is retained according to our service requirements and applicable regulations, typically for no longer than necessary for delivery and basic analytics purposes.

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request information about the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information in certain circumstances
• Portability: Request a copy of your data in a machine-readable format
• Restriction: Request restriction of processing in certain circumstances
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided below.

8. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand user preferences. You can control cookie settings through your browser preferences. Please note that disabling certain cookies may affect the functionality of our website.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. When we transfer personal information outside of India, we ensure appropriate safeguards are in place, such as standard contractual clauses or adequacy decisions, to protect your information in accordance with applicable data protection laws.

10. Compliance with Regulations

We are committed to complying with applicable data protection regulations, including the General Data Protection Regulation (GDPR) for EU residents, the California Consumer Privacy Act (CCPA) for California residents, and Indian data protection laws. Our practices are designed to meet these regulatory requirements while providing effective RCS messaging services.

11. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website with a new effective date. We encourage you to review this policy periodically.

13. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

For EU residents: If you believe we have not addressed your privacy concerns adequately, you have the right to lodge a complaint with your local data protection authority.